Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

Uniqode reports that QR Code engagement is stable, but brands must improve execution to meet consumer expectations for ...

QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...

The US Federal Trade Commission has become the latest organization to warn against the growing use of QR codes in scams that attempt to take control of smartphones, make fraudulent charges, or obtain ...