4月8日消息，据wired报道称，2024年初，苹果公司寄予厚望的混合现实头显Vision Pro正式发售。然而，这款被定义为“空间计算”革命的产品，在零售终端的遭遇却成了一场“噩梦”。前员工揭秘显示，Vision ...

2024年初，苹果公司寄予厚望的混合现实头显Vision Pro正式发售，然而其在零售端的表现却让人失望。根据Wired的报道，这款被誉为“空间计算”革命的产品，遭遇惨淡销量，暴露出苹果零售体系在蒂姆·库克（Tim Cook）时代的深层危机。 作为一款价格高达3500美元的高端产品，Vision Pro不仅在定价上令消费者望而却步，其佩戴舒适度和应用生态也受到质疑。更令人担忧的是，苹果零售的运作模 ...

Demos of the Apple Vision Pro were reportedly routinely given by poorly-trained staff ordered to focus on sales targets, in a reverse of what Steve Jobs intended for Apple Stores.

Even before the headset’s release, the workforce at Apple Stores was under duress. Trying to get customers interested in the ...

A new book by New York Times labor reporter Noam Scheiber argues that Apple's decade-long erosion of its retail workforce ...

Vision Pro's launch exposed Apple Store issues beyond the headset's $3,500 price tag, according to a new book.